Wednesday, February 4, 2026

St. Pete Leads: Turning Industrial Land Into Affordable Housing

A Shovel Turns

Dirt flies high.

With a snip of a ribbon and a smile mighty wide, the leaders of St. Pete have nothing to hide as they turn over soil with a marvelous pride.

Walls will rise.

Two hundred and sixty-four nests will appear for the teachers and makers we all hold so dear in a neighborhood shifting its industrial gear.

St. Pete leads.

A magnificent law from the year twenty-twenty allows for these homes to be plenty and plenty by turning the factories into a gentry.

Flashback

Logs lived here.

The Tibbetts Lumber Company started its quest in the seventies years when the wood was the best, filling the six-acre site from the east to the west.

Sawdust settled deep.

For fifty long years, the family business thrived on this ground until HP Capital and Brandes came 'round with six million dollars and a brand new sound.

Zoom In

Precision counts now.

Thirty-three-hundred Fairfield Avenue South is the spot where the city is closing the mouth of the housing drought spreading from north to the south.

Art meets home.

The Warehouse Arts District is just down the street where the colors are bold and the creative folk meet to make the whole neighborhood feel quite complete.

What's next

Florida watches closely.

Every mayor and planner from Jax to the Keys will study this model with wonderful ease to see how a city can do what it please.

More homes follow.

Now that the pathway is cleared of the weeds, the state can move faster to meet all the needs of people who plant their own residential seeds.

Frequently Asked Questions

  • Is this the first project of its kind? Yes, it is the very first one in the state to use the new law that makes everything great for those who are moving and do not want to wait.
  • How many families will live here? Two hundred and sixty-four units will stand for the hardworking people all over the land who need a fair price and a helping hand.
  • What was the cost of the land? The builders paid six point two million, it is true, to take the old lumber yard and make it brand new for me and for him and for her and for you.
  • Who is the mayor of this town? Mayor Ken Welch is the one at the wheel, making the housing crisis lose all its steel with a heart that is kind and a spirit that's real.
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A St. Petersburg affordable housing project that broke ground this week is the first in the state to utilize a Florida law that allows cities to ...
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